Copywriting Content is King
Copywriting is about word economy. Using words to convey a brand image, entice a potential customer and incite a sale, subscription or enquiry. It is an essential contribution to a business, charity or public organisation's marketing effort.
I-COM Copywriting Services
I-COM can create purposeful, targeted and well-researched content for your website, blog, banner ads, offline marketing materials and PPC landing pages.
At I-COM, we're experts at writing for the online and offline environment. Our SEO copywriters understand that a balance must be struck between optimised content, and copy that is useful for the end-user, whilst our offline copy experts know exactly which details to include to ensure your advert converts casual browsers into paying customers and clients.
We won't stifle your content with masses of keywords, we won't make silly spelling and grammar errors and we will get your content to you on time and on budget.
Why Invest in Copywriting?
Good quality content, whether it's in the form of articles, website copy, press releases or blog posts, is absolutely essential to online and offline marketing success. Well written, concise and targeted copy:
- has the power to grow your business and your brand;
- gives potential customers and clients a fantastic first impression of your public organisation, business or charity, encouraging conversions;
- online, helps search engines understand what your site is about, ensuring it appears in relevant results;
- encourages others to link to your website or blog, increasing your site's authority and improving rankings;
After all, there's no point making sure your ad or website appears for the right keywords online, and in the right magazines offline, and then not investing in the copywriting that will ensure your visitors are converted into customers and subscribers.
If you're ready to speak to a copywriting expert about how great content can help you make the most of your online presence, get in touch with I-COM on 0161 402 3170 or e-mail us and we'll get back to you.