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			<title>Home feed</title>
			<link>http://www.seomanchester.com/blog/index.php/tools/blocks/blog_posts/rss?bID=957&amp;cID=1&amp;arHandle=Main&amp;tags=usability</link>
			<description>Most recent posts from Home feeds</description>
                        <item>
                            <title>Could Poor Website Usability Help Romney Become U.S. President?</title>
                            <link>http://www.seomanchester.com/blog/could-poor-website-usability-help-romney-become-u-s-president/</link>
                            <description>Will usability issues on Barack Obama's website mean Romney has an advantage in the U.S. Presidential race over his rival?</description>
                            <pubDate>Thu, 25 Oct 2012 09:41:00 BST</pubDate>
                        </item>
                                        <item>
                            <title>The Importance of Website Structure for SEO</title>
                            <link>http://www.seomanchester.com/blog/the-importance-of-website-structure-for-seo-486/</link>
                            <description>How to optimise your website structure for search engines and humans, by I-COM SEO Consultant, Ian Collins.</description>
                            <pubDate>Thu, 14 Apr 2011 15:57:39 BST</pubDate>
                        </item>
                                        <item>
                            <title>How Improved Usability can Enhance Customer Experience</title>
                            <link>http://www.seomanchester.com/blog/how-improved-usability-can-enhance-customer-experience-456/</link>
                            <description>Usability helps you optimise your website to ensure you give your customers the best possible online experience - I-COM Blog</description>
                            <pubDate>Thu, 17 Feb 2011 12:43:27 GMT</pubDate>
                        </item>
                                        <item>
                            <title>What your Bounce Rate Says About You</title>
                            <link>http://www.seomanchester.com/blog/what-your-bounce-rate-says-about-you-384/</link>
                            <description>Bounce rate is only a useful statistic when viewed in conjunction with a number of other statistics from Analyics.</description>
                            <pubDate>Thu, 19 Aug 2010 10:42:19 BST</pubDate>
                        </item>
                                        <item>
                            <title>Google's New Look, a Step Too Far?</title>
                            <link>http://www.seomanchester.com/blog/googles-new-look-a-step-too-far-351/</link>
                            <description> 
The old mantra âIf it isnât broke donât fix itâ seems to be one that recently is never in the minds of the big wigs at Google. Like any good business Google is always looking to improve its offering</description>
                            <pubDate>Fri, 21 May 2010 09:02:37 BST</pubDate>
                        </item>
                                        <item>
                            <title>What Should I Blog About? A List of Blog Post Ideas</title>
                            <link>http://www.seomanchester.com/blog/what-should-i-blog-about-a-list-of-blog-post-ideas-346/</link>
                            <description>Just started out in business blogging and unsure of what to blog about? Take a look at I-COM's list of blog post ideas.</description>
                            <pubDate>Tue, 04 May 2010 09:03:22 BST</pubDate>
                        </item>
                                        <item>
                            <title>Why is website usability so important?</title>
                            <link>http://www.seomanchester.com/blog/why-is-website-usability-so-important-316/</link>
                            <description>Always consider usability when designing and building a website because if users can't find things easily they will simply look elsewhere.</description>
                            <pubDate>Tue, 23 Feb 2010 09:19:42 GMT</pubDate>
                        </item>
                                        <item>
                            <title>SEO Basics - Heading Tags for Topic, Style and Usability.</title>
                            <link>http://www.seomanchester.com/blog/seo-basics-heading-tags-for-topic-style-and-usability-312/</link>
                            <description>I-COM SEO Manchester's useful guide to how to use headings for SEO and usability.</description>
                            <pubDate>Thu, 11 Feb 2010 15:58:41 GMT</pubDate>
                        </item>
                                        <item>
                            <title>SEO, Information Architecture &amp; Usability</title>
                            <link>http://www.seomanchester.com/blog/seo-information-architecture-usability-303/</link>
                            <description>Information architecture, the semantic structure of HTML on web pages and clean code form the cornerstones of a search-friendly website.</description>
                            <pubDate>Tue, 26 Jan 2010 09:14:17 GMT</pubDate>
                        </item>
                                        <item>
                            <title>Five Ways to Make Your Website Copy Interesting</title>
                            <link>http://www.seomanchester.com/blog/five-ways-to-make-your-website-copy-interesting-245/</link>
                            <description>Let's face it: no-one's ever going to voluntarily read a whole page of website copy about ready mix concrete - right? Make your SEO content interesting - I-COM Manchester, UK</description>
                            <pubDate>Tue, 06 Oct 2009 11:19:13 BST</pubDate>
                        </item>
                                        <item>
                            <title>A lesson in targeting your market effectively – the Asos effect</title>
                            <link>http://www.seomanchester.com/blog/a-lesson-in-targeting-your-market-effectively-the-asos-effect-18/</link>
                            <description>Fashion retailer ASOS have just announced their latest results which buck the economic trends. This blog answers Why ASOS is so successful?</description>
                            <pubDate>Mon, 27 Apr 2009 12:03:33 BST</pubDate>
                        </item>
                                        <item>
                            <title>Universal Search at Risk of Becoming Unusable Search</title>
                            <link>http://www.seomanchester.com/blog/universal-search-at-risk-of-becoming-unusable-search-181/</link>
                            <description> 
Google's new blended results now display so much information on the page that usability is becoming a problem. Google should stick to simplicty.</description>
                            <pubDate>Tue, 14 Apr 2009 08:04:00 BST</pubDate>
                        </item>
                                        <item>
                            <title>In the end, SEO is, in fact, all about the content</title>
                            <link>http://www.seomanchester.com/blog/in-the-end-seo-is-in-fact-all-about-the-content-138/</link>
                            <description>If Google in 2009 is going to use user and searcher behavior as a metric in search engine rankings then SEO professionals will have to finally admit that content is king.</description>
                            <pubDate>Tue, 06 Jan 2009 15:12:00 GMT</pubDate>
                        </item>
                                        <item>
                            <title>WCAG 2.0 Finally Released</title>
                            <link>http://www.seomanchester.com/blog/wcag-20-finally-released-132/</link>
                            <description>The WAI has released WCAG 2.0 from draft into their official accessibility recommendations suggesting best practice for web design to accomodate all users.</description>
                            <pubDate>Fri, 12 Dec 2008 12:13:11 GMT</pubDate>
                        </item>
                                        <item>
                            <title>Why I hate online video (and why you should ignore me!)</title>
                            <link>http://www.seomanchester.com/blog/why-i-hate-online-video-and-why-you-should-ignore-me-128/</link>
                            <description>As much as I hate online video with no accompanying text, most people prefer video content to written content and will remember and understand your website better with a combination of both.</description>
                            <pubDate>Thu, 04 Dec 2008 09:11:11 GMT</pubDate>
                        </item>
                                        <item>
                            <title>So we&amp;rsquo;ve found your website, now what?</title>
                            <link>http://www.seomanchester.com/blog/so-wersquove-found-your-website-now-what-31/</link>
                            <description>Make sure your pages have clear calls to action to ensure that your users know what you expect them to do in order to improve conversions.</description>
                            <pubDate>Tue, 17 Jun 2008 16:08:08 BST</pubDate>
                        </item>
                                        <item>
                            <title>Why Google thinks flash web sites are boring</title>
                            <link>http://www.seomanchester.com/blog/why-google-thinks-flash-web-sites-are-boring-29/</link>
                            <description>Flash websites look good but have usability issues and can be hard for SEO experts to optimise. Google has responded by adding a link to allow visitors to skip Flash intros.</description>
                            <pubDate>Thu, 12 Jun 2008 13:35:17 BST</pubDate>
                        </item>
                                        <item>
                            <title>How big is that logo?</title>
                            <link>http://www.seomanchester.com/blog/how-big-is-that-logo-27/</link>
                            <description>Using bigger logos and less white space in web design often serves no purpose but to detract focus away from the visitor making a purchase or completing a conversion.</description>
                            <pubDate>Thu, 12 Jun 2008 09:16:41 BST</pubDate>
                        </item>
                                        <item>
                            <title>All developers work for Microsoft</title>
                            <link>http://www.seomanchester.com/blog/all-developers-work-for-microsoft-10/</link>
                            <description>By upgrading your web browser from IE6 to an alternative such as Firefox or Opera, you can help your web developer spend less time fixing bugs and more time improving your website.</description>
                            <pubDate>Tue, 13 May 2008 11:34:58 BST</pubDate>
                        </item>
                                        <item>
                            <title>Why size (never) matters for on-page SEO</title>
                            <link>http://www.seomanchester.com/blog/why-size-never-matters-for-on-page-seo-6/</link>
                            <description>The size of your H1 only matters if it's so small that visitors cannot read it. You should worry about font size for the sake of the usability of your site for your visitors, not for SEO or the sake of search engines.</description>
                            <pubDate>Sat, 10 May 2008 14:27:21 BST</pubDate>
                        </item>
                                        <item>
                            <title>Safari so good</title>
                            <link>http://www.seomanchester.com/blog/safari-so-good-4/</link>
                            <description>Traffic from users browsing with Apple's Safari browser has increased in recent months, so make sure your designers test pages using Safari so that your visitors get a good user experience.</description>
                            <pubDate>Tue, 06 May 2008 09:03:47 BST</pubDate>
                        </item>
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