According to an article in Marketing Vox, a judge has ruled that having a "fake avatar" or online alter ego, sock puppet, fake social media profile, etc., is now a criminal offense, thanks to the case of Lori Drew, who was convicted of computer fraud after creating a fake MySpace persona to torment an acquaintance of her daughter - an activity which supposedly contributed to the girl's suicide.

As Lisa Barone of WeBuildPages points out, should it really be illegal to hide behind an online persona just because some people are bullies? Yes, fake avatars are often used for online bullying, but  having a fake avatar does not automatically make one a bully. One of the great things about the internet is the ability to engage in conversations with a wide range of people while still remaining anonymous (and, theoretically, safe) should you want to do so.

Reasons for creating "fake avatars"

Internet marketers often use dummy social media accounts to promote their products and websites. This can be annoying when you don't want to be sold to, but it is hardly a malicious practice. These accounts may be used by multiple people to provide updates or interact with customers or blog readers. For example, my co-conspirator and I have both Twitter and MySpace accounts in  the name of our personal blog and these are separate from our personal accounts. We use these accounts when posting about things specifically relating to our blog or when responding to things people have said about the blog.

People may need more than one account because they need to separate out personal interactions from work-based or more public ones. For example, the tone I take when writing on Searched Designed Developed is radically different from the one I use when writing in my personal blog. The intended audiences are vastly different and so is the subject matter.

If I wrote on there like I write on here people would lose interest and go away. If I wrote on here like I write on there people would think that we aren't very professional. To me, as a copywriter, this makes perfect sense - you target your content to your audience. But, because of the two sets of online contacts and the reasons for them, I do, for the most part, have tried to maintain two separate sets of social media profiles - with diminishing amounts of success. Would one of these be construed as fake as neither contain many personal details other than my gender and age?

What about those people who enjoy using the internet because it affords them anonymity and community at the same time or who feel comfortable forums and discussions of a personal or sensitive nature to get help or advice because of the anonymity the internet affords them? Does not giving away personal details mean that you are lying to people online?

What about the people who like to engage with others online but who do not want people to see their picture, know where they live, how old they are or, well, anything else because, like the New York Times points out, people establish semi-fake online personas to avoid identity theft and protect themselves from predators? How can the state tell people they have to reveal personal details when they cannot prevent phishing and cybercrime?

What about the many other bizarre quirks on the internet that we would lose if people were forced to have one profile which they use everywhere? Years ago, I used to moderate a forum where the Admin and a friend had about 10 different personas which were used to great comedy value in the daily interchanges on the site. These were not established with malicious intent and were part of the unusual community of the place - people knew they were not real people. Occasionally new users were confused by the existence of the rather strange sock puppets but were usually put straight quite quickly by the community as a whole. Would this ruling have meant that a confused newbie could complain to the internet police and get the site shut down and the Admin prosecuted for computer fraud?

The internet should not be ruled by the law of the playground

This ruling, while not entirely outrageous, uses the fact that MySpace's Terms of Service require users to give "truthful and accurate" information - e.g. no fake avatars. Surely this gives MySpace the right to terminate an account - not the criminal justice system the right to prosecute? Except when everybody looks the other way when they see cyberbullying then what choice does the state have but to step in?

The issue should be the intent to use the fake profile for cyberbullying, not the fact that the profile existed. The case feels a bit like a junior high playground where everybody knows the fat kid is getting beaten up, but nobody wants to tell the teacher because you don't rat out your classmates - even if everybody knows they're doing something wrong - but nobody stands up for the fat kid either because they don't want to become a target themselves, so when the fat kid finally tells his parents, the punishment is doubly harsh because everybody should have known better - not just the bully.

We as a society need to do a better job of looking out for each other and of condeming people and practices which are anti-social and encouraging each other to treat each other with respect or we will end up with the state doing it for us - much like a teacher who gives a whole class detention because she doesn't know which student committed the crime. If this happens, we'll all be the worse because we'll have lost the freedom of the internet all because of the law of the playground.

Discussion

Posted by Kimberley Le Sueur on
Great insight on the issue. I definitely agree that we all need to look out for each other. If we don\'t do it then the state will and everybody will be angered by it. Everyone needs to take it into their own hands.
Posted by Mindy on
Not only will the State do it, but they'll do it very badly as they barely understand how the internet works, much less have a grasp of how to use social media - they don't have the language to explain it so how can they understand it well enough to legislate on it?
Plus which state? How much trouble could we have to deal with if the laws are different in every country regarding what's acceptable behaviour on social media sites? Does this mean that we'd end up with a walled garden based on the country where you registered? Probably a worst-case scenario but one never knows.
Posted by Chip Monk on
I think if you use any avatar for malevolence you are asking for trouble. If you just use it to say things some people might say with no shame, but you feel uncomfortable asking for advice on how to get rid of a big zit on your cheek, then go ahead and use an avatar. You aren't hurting anybody so there is no harm done.

Look at it from a different perspective. If you use your real name for illegal stuff or even only for mischief, if your actions hurt other people then you would get in just as much trouble if you used your real name, so avatar or real is pretty much the same.

My opinion is if you're not hurting anyone go ahead and use an avatar if it makes you feel better. I don't care one way or another. Few thinking people should care. The only people who care are those who have been maligned by someone using a fake avatar, or those who are so paranoid in cyberspace they would shoot down a harmless fake avatar simply because if it has anything to do with cyberspace, well, that's "proof" right there they are up to no good. If not, why don't they go visit in person, use the telephone, or write a letter?

And you know what I think of those people? They are so 20th century. Just a few more decades and they won't be around to bother us anymore. We just have to tolerate them the best we can while they're still among us.
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