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Figures suggest UK business' social media spend to increase in 2011. Are you using social media? I-COM Blog
Customer Service, Social Media & Online Reputation Management
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SeeTickets Vs. ATP Vs. Mindy Gofton - How (and how not) to use social media for customer service - I-COM Blog
Online Reputation Management: HMV Shows H&M What to Do
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HMV show H&M how online reputation SHOULD be managed on Twitter - Mindy Gofton on the I-COM Blog
Why aren't H&M using social media to apologise for the Lanvin debacle?
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Why are H&M ignoring the Twitter outcry after their website crashed during this morning's Lanvin launch? I-COM Blog
5 Social Media Tenets
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Don't over-estimate the power of social media; it's hard work. Five social media marketing guidelines from I-COM.
'Tis The Season To SEO and Socialise
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Make the most of Christmas this year by using SEO and Social Media imaginatively - I-COM Blog
Twitter and its PTT
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Is paying for a PTT (Promoted Trending Topic) a good marketing strategy? I-COM Blog
What's the Point? Setting Objectives for Social Media Campaigns and Building a Brand Online
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What's the point of social media? What am I doing on Twitter or Facebook? Do my actions have any value for my business? I-COM Blog
10 Routes to Business Success with Social Media
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After months of painstaking research, I-COM reveals the ten top ways to guarantee social media success. I-COM Blog
LFC Trial on Twitter
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I claimed the username 'LFCtrial' on Twitter, and I wasn't prepared for what happened next! - I-COM Blog