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As Google pushes on with its attempts at personalisation of search results, it becomes increasingly important to have active, useful social media profiles.
3 Steps to Great Pay Per Click Ad Text
Writing PPC ad text that gets great click through rates has 3 components: keywords, target market and USP.
Some free link building tips that will help you to get to number 1 in Google
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How to research your competitors' backlinks. Part 1 in our series on link building tips and tricks.
Is it ever acceptable to break the rules of white hat SEO to improve your search rankings?
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In an uber-competitive SERP, is it ok to break the SEO best practice guidelines and risk a penalty in order to compete with the top ranked sites if everyone's breaking the rules?
Google's Real Time Search Algorithm
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eConsultancy's assessment of the algorithm behind Google real time search is either wrong or Google misunderstands social media entirely.
Googlebye to China
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Google are fighting back against hacking attacks on Gmail accounts of Chinese activists by threatening to pull out of China and removing some censorship.
Google Trends Appearing in SERPs?
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Google are displaying Google Trends graphs in SERPs - in this case for Google China. Is this new or are we just slow?
SEO Manchester Loses Its Map
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Google seem to be trying to hand filter spam out of local results if the removal of the map for SEO Manchester is an indication.
An Insight Into Online Personal Reputation Services
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Are online reputation management services necessary for individuals? Not if you exercise some common sense on the internet.
How to Rank Well in Shopping Results
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You don't have to be a rocket scientist to work out that the number of clicks that your product listings gdepend on the rankings you have.