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SEO Consultant, Tim Smith takes a look at the many ways social media can backfire and how getting it right can boost business.
What Makes a Good Company Blog?
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I-COM managing director Tim Roberts looks at the key aspects of a company blog.
How Pinteresting is your Brand?
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Jessica Bailey takes a look at the growth of Pinterest - a relatively new social networking site that has sent more referrals than Google+.
Say Hello to I-COM's Newest Recruit...
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Hayley Jackson has joined the I-COM team as an online marketing trainee. Here she talks about learning the ropes of PPC and what it's like to work at Manchester's best online marketing agency.
A new 'Don’t be Evil' tool by Facebook, Twitter & MySpace alters Google search results
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Earlier this month Google announced the launch of a new ‘Search, plus Your World’ feature in the US, which shows personalised search results influenced by what your friends on Google+ are saying and pushes Google+ results up in its search rankings at...
Where’s the Crowd-sourcing Site for Entrepreneurs?
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The worlds of publishing and music have crowd-sourcing sites dedicated to helping struggling artists generate funding for their projects, but where's the equivalent for businesses?
The Art of Effective Guest Blogging
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SEO Consultant, Tim Smith, takes a look at how your business can benefit from guest blogging and what it can do for your SEO campaign.
Google Finally Endorse Decade Old SEO Advice
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SEO Consultant, Matt Davies, outlines Google's latest algorithm change and what this means for both visitors and businesses.
My Cart Will Go On: How to Reduce Shopping Cart Abandonment on Your E-Commerce Website
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SEO consultant & copywriter Graham Allchurch discusses ways to reduce the rate of shopping cart abandonment on your e-commerce website.
Yahoo! & Microsoft Search Alliance – It’s finally here!
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Following its launch in the US in 2010, the Yahoo! & Microsoft Search Alliance looks set to launch here in the UK. PPC Consultant, Elizabeth Sherratt, outlines what this could mean for your business.