The three measures of a successful SEO campaign are traffic, number of keyword referrals and goal conversions. First page rankings are no indication that your SEO company has improved your web site.

New businesses should consider their company website design carefully, choose a web design company that understands their plans for the future and that can offer search engine friendly development, branding and social media advice.

The long tail of search has increased as more people are using longer keyword phrases when they search in order to receive more tailored search results.

The Change 4 Life campaign urges people to search online for the information and reveals a well optimised site ranking at 1 & 2 in Google plus a top PPC listing as well.

Despite the recession, internet sales grew to their highest ever over Christmas 2008 showing that a strong online presence is important for all retailers in order to maintain market share in a bad economy.

Information, tips and practical advice about online press releases on the I-COM internet marketing blog. I-COM are a full service search marketing agency based in Manchester, UK.

  I was fascinated to read an article on just how Barack Obama has utilised the web to promote his Presidential campaign.   Just how did a junior Senator from Illinois manage to rocket to campaign front runner?  A much ne...

Your SEO company may not be able to give you quantifiable forecasts but with SEO done correctly, your site will be more relevant for Google and your traffic will increase.

Writing copy for your website is one of the most important aspects of succeeding online. Make sure your website copy is compelling and gives people a reason to buy.

Following Diamond Geezer's apperance on Dragon's Den, I-COM SEO client ZSdiamonds have had a traffic surge from Google for having the top listing for diamond engagement rings.