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Companies need to lay down firm rules regarding how their employees discuss their brands online and they need to monitor all social media activity relating to their brand and employees to avoid reputation disasters.
SEO Ranking Competitions are so 1998.
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SEO contests are outdated because the idea of SEO being all about search engine rankings is outdated as well - plus they encourage black hats and spammers.
Linkbuilding - A Matter of Trust?
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Although you need backlinks to rank well in search engines, you should focus on the quality of those links rather than the quantity and focus on links from trusted sites.
Google - Why Screw Up with Indexing and Not Admit It?
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Google dropped the index page of a site after finding an unreachable robots.txt - others have seen this with no errors. Google needs to provide an explanation.
Google knows the score with the Premier League Clubs
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Google SERPS have a sense of humour on searches about Manchester City Football Club (MCFC) even if fans won't find it funny.
Chain tweets for the weekend...
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Join TweeterGetter's pyramid scheme for getting more Twitter followers and get flagged as spam. It's a modern-day chain letter!
Classic Foreign SEO Spam
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We received a great spam email offering us foreign language landing pages for SEO. Sadly, the spammer doesn't understand why we don't need foreign language landing pages.
Richard and Judy and a Marketing Message
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Richard and Judy are no longer a major force in literature as their show no longer reaches a broad audience showing the importance of marketing and advertising in front of the right people.
UK Online Sales Soar by 25%
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Online retail sales are booming despite the credit crunch with one in ten shoppers buying online for Christmas.
Six Marketing Mistakes Your Business Can’t Afford to Make
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Advice and information about basic marketing mistakes in the economic downturn from I-COM.net - a Search Engine Marketing Company with qualified Google Adwords Professionals, Google Search Engine Optimisation (SEO) Consultants, Web Designers and Web ...