Like Me? Follow Me.
Jessica Bailey discusses the art of an effective infographic and why you should avoid following the crowd.
Meet The Google Update Candidates
Like Me? Follow Me.
Is there something we can learn from Google's fondness of black and white animals? SEO consultant Jessica Bailey invites you to meet the Google update candidates.
Would You 'Sell Out' for $1bn?
Like Me? Follow Me.
Jessica Bailey discusses the controversial $1bn purchase of Instagram by Facebook and what this means for the future of the app.
How Pinteresting is your Brand?
Like Me? Follow Me.
Jessica Bailey takes a look at the growth of Pinterest - a relatively new social networking site that has sent more referrals than Google+.
Goodbye 2011, Hello 2012
Like Me? Follow Me.
Award nominations, new clients and great results. As 2012 begins, Jessica Bailey takes a look back at the highlights of I-COM's 2011 and what's in store for our clients over the next year.
Social Media: Protect Your Business from Angry MPs
Like Me? Follow Me.
MP, Louise Mensch, appeared on BBC Breakfast this morning. Her story has confirmed my view that Social Media is an extremely powerful tool for a business.
The Art of an Effective Social Media Campaign
Like Me? Follow Me.
How do you ensure social media works for your business? Jessica Bailey discusses the importance of a creative social media campaign.
Kellogg's 'Yummy Tummy' Campaign is a Serious Misstep
Like Me? Follow Me.
Jessica Bailey analyses the Kellogg's and Jennifer Ellison 'Yummy Tummy' campaign. I-COM Blog.
The Importance of Unique Product Descriptions for E-Commerce Sites
Like Me? Follow Me.
E-commerce webmasters should always write unique product descriptions instead of using those provided by manufacturers. Read why on the I-COM blog.
Is Facebook Still An Effective Marketing Tool?
Like Me? Follow Me.
With news of Facebook growth slowing, Jessica Bailey asks if it can still be considered a useful marketing tool. I-COM Blog.