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The Business North West 2009 conference starts today, and I-COM are down there attempting to educate North West businesses about the potential of Social Media - I-COM Blog
Diary of a Social Media Curmudgeon: Online Effort = Real World Results
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Iâm coming round to this Social Media thing. Facebook, Twitter and Myspace could prove very useful for your business, provided they're used correctly.
Business North West 2009: Harnessing the Social Media Beast
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What can the Trafigura / Carter-Ruck and Jan Moir campaigns teach Business North West 2009 about capitalising on the power of Social Media? I-COM Blog.
Five Ways to Make Your Website Copy Interesting
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Let's face it: no-one's ever going to voluntarily read a whole page of website copy about ready mix concrete - right? Make your SEO content interesting - I-COM Manchester, UK
What the Book? The Google Books Debate
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Unsure of what Google Books means for you? Whether you decide to 'opt in' or 'opt out', this post provides all the necessary facts.
CAUTION: Lazy Duplicate Content Can Backfire!
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Duplicate content can harm you in search engines but it can also damage the usefulness of your website and expose you for not checking your facts.
Top 10 Funny Grammatical Errors (And why they’re not so funny for your business)
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Grammatical errors can be very funny, but allowing them to seep into your business' website copy can put potential clients off.
Eliminate (SEO Manchester) Spam from Your Copy – by the way, SEO Manchester.
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Even when you're aggressively targeting a specific keyword phrase, your SEO copywriter should be able to produce clear, relevant and engaging content that is good for your visitors and the search engines.
Play Word Association with Your Brand
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It is important to establish a voice for your brand through your website copy. Creating a word family of words and phrases that define you can help focus your brand message.
What Recession? There is a Home for Arts Graduates: Internet Marketing
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Having an arts degree can make finding a job challenging but arts graduates have strong skills that can translate into good careers in internet marketing, copywriting and SEO.