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A look at the increasingly worrying behavior of the Twitter music obsessives in promoting and defending their chosen artists.
What is the Most Important SEO Metric to Measure a Campaign?
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A look at the most important SEO metrics in a campaign in an attempt to dispel the myths surrounding this issue.
What Is Keyword Cannibalisation and How Does it Affect You?
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Do you know about keyword cannibalisation? SEO Consultant Ian Collins takes a look at keyword cannibalisation, how it affects websites and how it can be prevented.
Avoiding Accidental Page Duplication Issues
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Avoid duplication on your website that can damage your rankings. SEO consultant Ian Collins takes a look at how pages on a website can be duplicated and the solutions that can prevent this.
Why SEO Can Still Help You Even if You Have a Big Brand – Part 1
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Ian Collins takes a look at how big brands can increase their revenues with SEO and why they should still invest in an SEO campaign, even if they already a large number of brand visits.
How Google 'Privacy' Changes Will Affect SEO Campaigns
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Ian Collins dispels some of the hysteria surrounding Google's recent privacy changes and discusses how this will affect your SEO campaign.
SEO and Apostrophes Part 2 – The SEO Perspective
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Ian Collins issues an SEO rebuttal to Graham's post 'SEO and Apostrophes: A Copywriter*'*s Tale'. Can a business really improve their rankings from misspellings, or should we be honouring the laws of grammar?
Footballers On Twitter – Good or Bad?
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Ian Collins takes a look at the positive and negative aspects of footballers using Twitter. I-COM Blog.
SEO, Your Website and The Future
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I-COM's Ian Collins takes us through the fundamental elements of a well SEO'd website. I-COM Manchester.
The Importance of Website Structure for SEO
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How to optimise your website structure for search engines and humans, by I-COM SEO Consultant, Ian Collins.