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Claire Squires, the girl who collapsed and died during the 2012 London marathon, has sparked a storm of donations to Samaritans via her JustGiving page
Olympic Advertisers Take Gold for Social Media Dominance
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The London Games have been dubbed the 'first social Olympics' - so what can we expect from London 2012's Social Media? Tim Smith investigates.
How to Build an Impregnable Twitterstorm Shelter
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Copywriter & SEO consultant Graham Allchurch creates a Twitter checklist to help brands & businesses avoid social media fails.
#FourMoreYears? Can Social Media Help Obama Win the 2012 US Presidential Election?
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Copywriter & SEO consultant Graham Allchurch looks at how President Barack Obama is using social media in the run-up to the 2012 election.
Win or Lose With Social Media Competitions
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Gemma Illidge talks us through her recent experiences with Social Media competitions and what could make your own Facebook, Twitter or Pinterest competition a success.
Trick or Tweet: Are Celebs Fair Game for False Advertising on Twitter?
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Copywriter and SEO consultant Graham Allchurch looks at how companies are using Twitter and why it's unwise to try and trick celebrities into retweets that advertise their services or products.
How Your Twitter Users Can Bite Back With The #bashtag
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SEO Consultant, Tim Smith takes a look at the many ways social media can backfire and how getting it right can boost business.
How Pinteresting is your Brand?
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Jessica Bailey takes a look at the growth of Pinterest - a relatively new social networking site that has sent more referrals than Google+.
I-COM's Top 10 Blog Posts of 2011
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What were our most read blog posts of 2011? Why did these posts prove more popular than others, and what does that tell us about the nature of blogging?
Social Media: Protect Your Business from Angry MPs
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MP, Louise Mensch, appeared on BBC Breakfast this morning. Her story has confirmed my view that Social Media is an extremely powerful tool for a business.