Like Me? Follow Me.
If you're going to add hundreds of friends on a social media site then you'd best give them interesting content or you'll just be branded a spammer.
If you're going to add hundreds of friends on a social media site then you'd best give them interesting content or you'll just be branded a spammer.
How effective is communication via social media when social networks are too big to effectively follow what's actually being said?
Yesterday's Digg traffic indicates that of 23 Diggs, not one person actually read the article, so how trustworthy are Digg votes anyway?
Always know your target market when spending time, effort and especially money marketing your business. Marketing to the wrong people will get you nowhere and make you look silly.
A Denver newspaper has used Twitter to give a play by play of a funeral, totally misjudging the purpose of social media.
Blogging, as with all social media, is about community. You have to participate in the community to reap the online benefits of traffic, links and free marketing and promotion.
Nominations have opened for the 2008 Manchester Blog awards as part of the Manchester Literary Festival. The ceremony will be on 22nd October 2008.
Do not use social media as a means of easy email marketing to people. Engage with people on social networks to build brand trust and provide them something of value. Don't just try to sell stuff.
Using Twitter to shout about how great you are and how everyone else is stupid defeats the purpose of social media which is to engage in a conversation with peers and with customers.
SEO bloggers complaining about blog spam are just as bad as the spammers. SEO bloggers who try too hard to linkbait end up producing nothing worth reading at all.