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Online video is becoming increasingly popular and with Google Universal incorporating video into the organic search results, businesses should look to add video to their websites.
MySpace is NOT about selling stuff - ways not to use social media pt. 2
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Do not use social media as a means of easy email marketing to people. Engage with people on social networks to build brand trust and provide them something of value. Don't just try to sell stuff.
Can’t find that ‘online guru’ online? He’s not a search marketer.
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Anybody having to sell their search marketing services via spam email is not a legitimate internet guru. Always ask for references and do your research on any company whose services you want to purchase.
Winning the Trust of New Customers Online
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New visitors need reassurances that they can trust your business before they make a purchase. Provide details about your e-commerce business, a phone number and a clear returns policy for your online shop.
Preparation is the key to a successful online business
Before setting up an online business it's a good idea to plan what you want to achieve from your website to ensure you get the details right and you have the proper resources.
Fuel around before it is too late!
Use your internet marketing and your website to tell users why buying from you online will help save them money during a recession. By targeting visitors needs in your copy you can improve conversions.
I don’t really need a website - all my customers are locally based.
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Businesses with a local presence should have a website to capture searchers looking for their service in their local area. You could generate a lifetime's worth of business from a few online leads.
Why you should MOT your website as often as you MOT your car!
Reassess your company website regularly to make sure that it remains up-to-date offering the right information and providing good return on investment.