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Heard all this stuff about local search? Mindy Gofton explains why you should be interested. I-COM
Does Google Understand User Intent?
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Google Doesn't Really Understand User Intent, Local Search or even Know Where I LiveGoogle has been championing it's ability to understand user intent and to
Googocalypse Now: Google Place Search and Campaign Tracking
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As local search changes come into play, has Google set its sights on a total advertising monopoly? Scary stuff on the I-COM Blog
41% of Web Users are Stupid
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When local businesses don't claim their listings they stand to lose business because web users still aren't savvy enough to work out when they're on the wrong sites.
What's new in Google?
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Google Local Business Centre has changed its name to Google Places and includes added functionality. Read about it on the I-COM Blog.
SEO Manchester Loses Its Map
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Google seem to be trying to hand filter spam out of local results if the removal of the map for SEO Manchester is an indication.
Greggs the Baker and the Under-used Twitter Account
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I was surprised to learn that Greggs the Bakers had a Twitter account. I was even more surprised to see that they do nothing with it, despite having a mass of followers. I-COM Manchester.
Google Local Listings Fail
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The algorithm for Google Local listings is a bit buggy if it thinks the University of Manchester is the same as PSL Tool Hire and offers the ability to claim the uni listing.
Why you need Augmented Reality
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Layer's new application shows some amazing uses of augmented reality allowing people to add local detail to maps.
Universal Search at Risk of Becoming Unusable Search
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Google's new blended results now display so much information on the page that usability is becoming a problem. Google should stick to simplicty.