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Writing copy for your website is one of the most important aspects of succeeding online. Make sure your website copy is compelling and gives people a reason to buy.

A spelling error in a Nigerian 419 scam email conveys the importance of good copywriting in getting your message across correctly using the right words and punctuation lest you give people the wrong idea.

I-COM argues a rounded approach to SEO and internet marketing can be good for recruitment agencies.

Make sure your pages have clear calls to action to ensure that your users know what you expect them to do in order to improve conversions.

Adrian Berry

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Some search engine optimisation companies focus only on optimising the home page af their clients websites, at I-COM we believe you should work on the site as a whole. This approach has now been supported by some recent research. Over 60 major re...

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